Projects filed under: Content

Agencies: Summit Learning (Client), FEED (eBay), HackerAgency (Highmark, CASA, Essence, Client) and GSM Mercury (Meg4Meg) Here is a highlight version of my current reel, which includes: Summit Learning “Spotlight – Coastal” (Content) Summit Learning “Spotlight – Chester County” (Content) Summit Learning...

Client name

Several

Skills

Scripting, Creative Direction

Year

2017
Client: In-House (Summit Learning) Summit Spotlight is a yearly campaign that highlights individual schools who are finding new ways to excel. This year, the theme was “Parents as Partners,” and we developed a series of three different mini-documentaries to show...

Client name

Summit Learning

Skills

Scripting, Creative Direction

Year

2017
Agency: Feed Communications Project: Wonder Woman Content/Promotion In the summer of 2017, eBay asked my team at Feed Communications to create original content to help promote their upcoming sale of the three rarest Wonder Woman comics in history. Expected to...

Client name

eBay

Skills

Creative Direction, Copywriting, Strategy

Year

2017
eBay has 170 Million active users, and they most consistent point of contact with them is through CRM and Banners. Touching 70M users globally (every day), their email marketing campaigns have to be eye catching, memorable, effective and easy to...

Client name

eBay

Skills

Copy Direction, Creative Direction, Creative Planning

Year

2017
Agency: Getty Images Marketing Group Project: Webinar Email Marketing Program To add new benefits to their membership programs, Getty Images offers several monthly and quarterly webinar programs. Utilizing a 4-touch strategy, extensive targeting and a simple user-centric website, this marketing...

Client name

Getty Images Webinar CRM

Skills

Copywriting, Strategy

Year

2017
Agency: Getty Images Marketing Group Project: Email Marketing Program From extending the Getty Images brand, to weekly content promotion, to utilizing extensive testing and targeting strategies to drive sales actions, I’ve worked with the media giant to help revitalize their...

Client name

Getty Images

Skills

Copywriting, Testing Strategy

Year

2017